Apple CEO Tim Cook Interview Bloomberg Businessweek Cover Story

Bloomberg Businessweek has just posted an Exclusive Interview with Apple CEO Tim Cook, its new cover story, on

Last week Bloomberg Businessweek editor Josh Tyrangiel sat down with Tim Cook for nearly two hours for Cook’s most wide-ranging interview since succeeding Steve Jobs. In Cook’s first 16-months on the job, Apple has released next-generation phones and iPads and seen its stock price rise 43%.

They also “screwed up” Apple Maps (Cook’s admission), had to mandate changes in Foxconn’s labor conditions, and Cook recently replaced two members of the senior executive team.

In this Businessweek Q&A the Apple CEO talks about how the company works now, the perception that he’s “robotic,” the marathon of litigation with Samsung, the company’s responsibility to create jobs, and announces Apple’s $100 million return to manufacturing in the U.S. Cook also discusses how Steve Jobs made his transition to CEO drama-free, and why he misses him.

The new issue of Bloomberg Businessweek, with this 13-page cover story, us on newsstands today, Friday, December 7.

“Tim Cook’s Freshman Year” can be found at:

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