Apple Expected to Reverse Nine-Month Tablet Sales Slide; Lenovo Extends Share Gain During 3Q 2014 – ABI Research

Apple and Samsung combined accounted for 62 percent of the nearly 36 million branded tablets shipped in 3Q 2014, according to early vendor shipment share estimates from market intelligence firm ABI Research. Volume of branded tablet shipments beyond the top 15 vendors has increased 124 percent year-over-year (YoY), much at the expense of the two leading suppliers. Apple is expected to regain unit share in 4Q 2014 (Apple’s fiscal Q1 2015) attributable to its next-generation iPad Air and iPad mini models started shipping in October.

“The pieces have been set for the end-of-year holiday 2014 tablet market chess match,” says senior practice director Jeff Orr. “The advanced mature markets will once again be where the Apple vs. Samsung duel occurs, while eyes are on Lenovo in the developing markets. But don’t overlook the rest of branded tablet vendors’ ability to deliver value-based devices during this critical shopping period.”

These “Media Tablet Market Share” findings are part of ABI Research’s Media Tablets, Ultrabooks & eReaders Market Research (https://www.abiresearch.com/market-research/service/media-tablets-netbooks-ereaders/), which includes Research Analyses, Market Data, Insights, and Competitive Assessments.

For more information visitz;
http://www.abiresearch.com